Hyphenated Domain Names - Cure or Curse?
Hyphenated or dashed domains have long been the favourite of Internet and affiliate marketers. Why? Simply because it allowed them to pack the domain full of the primary keywords for their market. When this all began it was used responsibly by sensible marketers. They saw the benefit of including maybe one keyword in their domain. The search engines didn’t complain and everyone was basically happy.
Then the spammers got hold of it and have now abused it to such an extent that search engines like Google and Yahoo are now beginning to filter hyphenated domains from their search results. This is a case of cause and effect but the funny thing now is that the search engine spammers are whining because of this yet they caused the exact problem they’re now complaining about. The irony eh?